If you meditate on fear, it will eventually get to your heart and choke your faith in the Word as fear and faith cannot coexist together. The deceitfulness of riches occurs when we believe our source and reliance is our bank balance rather than God. The lust of other things occurs when we desire to gratify ourselves at the expense of others. When we make decisions in any area based on how it will affect us over anyone else is a prime example of selfishness. Selfishness will choke out the fruit in our lives.